Websites

A website that books jobs while you’re out on the job

People visit your site and leave without a word. Or you’re a bit embarrassed to send anyone there. Your cleaning business website should do the selling for you: look the part, explain what you do and give people a price on the spot, so you come home to bookings.

Southern Arc concept build
Concept build · Southern Arc
200+complete growth systems built for service businesses
4 countriesclients across Australia, the USA, Canada and the UK
Owner-builtevery system shaped by trial and error in my own businesses
SpeakerZenMaid Maid Summit and Clean Like a Pro’s 2nd birthday event
Sound familiar?

If this is your week, you’re not alone. I’ve been there.

  1. 01“People visit my site and leave. I get traffic, but hardly any enquiries.”
  2. 02“My nephew built my website years ago, and I’m embarrassed to send people to it.”
  3. 03“It looks fine on my laptop, but it’s a mess on a phone.”
  4. 04“Every time I want to change something, I have to chase someone and wait a week.”
What you get

What your week looks like after.

Your site keeps working while you’re on a job, at the kids’ sport or asleep. We do the design, the writing, the build and the launch. You don’t have to learn web design or write a single word.

It’s a one-time build and you own it. Most builds take about 6 weeks, and payment plans are available. We build two kinds: Framer websites (custom, fast and premium, best if you’re moving up-market) and Aetos Growth Engine websites (built inside your CRM, so forms, quotes and follow-ups all live in one place). After launch, run it yourself or add an optional Aetos Growth Partnership.

  • 01

    Look like the best in town

    A custom design that makes you look worth paying more for.

  • 02

    Visitors who book

    Instant quoting and one clear next step on every page, so people book while they’re keen.

  • 03

    Easy to find

    Service and suburb pages set up for local Google searches from day one.

Rosa House Co. concept build
Concept build · Rosa House Co.
What’s included

We build it. You get on with the job.

  • A page layout built to get bookings: clear offer, proof, a path to a price and one obvious next step
  • Copywriting for your ideal clients, with Australian, US, Canadian or UK spelling
  • Mobile-first design that looks right on every screen
  • Instant quote or booking form connected to your CRM
  • Service and suburb or city pages structured for local SEO
  • On-page SEO basics: titles, meta descriptions, headings, alt text, sitemap and schema
  • Google Analytics and Search Console set up
  • Speed optimisation and image compression
  • A walkthrough so you can edit text and images yourself
Get my growth plan

Built around the outcome you want

We start from your goals, then shape the build to fit how you work. You review it as we go, with rounds of revisions included, so it's right before it goes live.

One-time build, yours to keep. Payment plans available.

Strategy first

Built around the outcome you want. We start from your goals, then shape the build to fit how you work. You review it as we go, with rounds of revisions included, so it's right before it goes live. Not sure this is the right build? Your $250 Growth Strategy maps what to build and in what order, and the full amount comes off your build if you go ahead within 30 days.

Get my growth plan →
Why listen to us

Built by an owner who learned it the hard way, so you don’t have to.

I didn’t learn this from a course. I learned it by actually going through it, running my own service businesses through years of trial and error: quotes at midnight, missed calls and systems that broke before they worked. Every lesson is built into what we make for you. Now I’m handing you the shortcut.

Shania Gladwell, founder of Growth by Aetos

Client email
“Honestly I’m beyond grateful for all your help, guidance and support throughout this whole process… genuinely the best experience.”
Business owner
Residential cleaning company, Western Sydney
Google review
“They set up my website and system for Greater West Cleaning Services, based in Sydney, and they did not disappoint! They really took the time to understand me, my vision and what I wanted for my business, right down to the very last detail. Their ongoing support and check-ins have meant so much to me.”
Mele
Greater West Cleaning Services, Sydney
Google review
“Since getting everything set up, my business has been running so much more efficiently. With the baby arriving soon, it’s a huge relief knowing I don’t have to answer every phone call. Appointments are booked automatically, even while I’m asleep, which has taken a lot of stress off my plate.”
Cathy
Aetos client
Google review
“Having our emails built out properly has saved us so much time. New inquiries, on-boarding, reviews, re-booking and old customers are no longer completely dependent on someone remembering to send something.”
Sophie
Aetos client
Google review
“Shania and her team demonstrate exceptional care and diligence in their service. If you need help with organising a new website, automations and funnels, contact AETOS. 100% recommended.”
Meri
Aetos client
Google review
“Before working with Shania and the team, I found AI tools confusing and wasn’t sure where to begin. They made the entire process simple, easy to understand, and stress-free. Everything was set up smoothly…”
Laraine
Aetos client
Google review
“They helped me all the way … and created systems that fit my business. 10/10 recommend.”
Keiny
Aetos client
Google review
“Their instant quoting system is easy to use and has made managing enquiries and sending quotes much easier and more efficient for our cleaning business. What I appreciate most is their excellent customer service. The team is friendly, approachable, and always easy to communicate with.”
Rachelle
Cleaning business owner
Facebook review
“Starting a business can feel overwhelming, but having people you can comfortably ask questions and turn to for support makes such a difference. What means the most is that they check in on me and my little one too. That personal touch goes a long way.”
Mele
Greater West Cleaning Services, Sydney
Google review
“Great open transparent communication and they have been able to work around our families medical needs. Also they bring all their own equipment and products and ask each week if there is anything else they could be improving on. 5 stars all the way!”
Rebecca
Customer of Beskar Cleaning, Shania’s own cleaning business
Google review
“With 2 small children we really appreciate a good clean and Beskar do an amazing job, they’re efficient, thorough and friendly. Also the communication has been excellent with prompt phone calls for any changes needed.”
Susie
Customer of Beskar Cleaning, Shania’s own cleaning business
Google review
“We have been using Beskar Cleaning for over 1 year now and they are a professional and reliable cleaning service. They clean our house once a fortnight which helps us stay on top of our cleaning. Would highly recommend.”
Brittany
Customer of Beskar Cleaning, Shania’s own cleaning business
Google review
“They were on time, professional and did a great job. Would recommend them to anyone looking for a cleaner for their home. Happy to use them again.”
Sally-Anne
Customer of Beskar Cleaning, Shania’s own cleaning business
How it connects

Brand → website → instant quoting → automations → growth.

Your website is step two of the Aetos recipe: brand → website → instant quoting → automations → growth. It turns the trust your brand builds into enquiries, then hands every lead to your instant quoting and CRM so nobody slips through. Each piece works on its own. Built in the right order, they feed each other, and growth stops feeling like luck. Paying for ads or SEO to send people to a website that can’t book them is the most expensive mistake I see. Marlow Detail Co. and Rosa House Co. are concept builds that show what a full Aetos system can look like.

Questions

Frequently asked questions.

What’s the difference between a Framer website and a Growth Engine website?

A Framer website is fully custom, with more freedom in how it looks and moves. A Growth Engine website lives inside your CRM, so everything’s in one system and it’s quicker to launch. Your free audit will tell you which one fits.

What if I already have a website?

We can rebuild it, or keep it and add instant quoting and better follow-up. We’ll tell you what makes sense for your business, even if that means a smaller job for us.

Do I have to write the content?

No. We write it. You read it and tell us what doesn’t sound like you.

Will my website rank on Google?

Every site we build has solid SEO basics. Ranking for the busy search terms takes time and ongoing work, which is what our SEO service is for. Nobody can honestly promise you rankings.

Who owns the website?

You do. It’s a one-time build, your domain stays in your name, and payment plans are available.

Can I make changes?

Yes. Every build includes rounds of revisions, and it's customised to the outcome you're after.

Start here

Not sure where to start?

Get a free Website & Growth Audit. We look at your website, your quoting and your follow-up, and tell you in writing what to fix first.

Want the full plan? Your Growth Strategy is $250 USD and delivered in 48 hours, and the full $250 comes off your build if you start within 30 days. Your 30-day Aetos Growth Engine trial starts the day you pay ($97/month after your 30-day free trial, cancel anytime).
Builds are one-time and yours to keep, customised to the outcome you want with rounds of revisions included. Full growth-system builds usually run $2,500 to $15,000+ USD, depending on what your business needs. Payment plans are available.
No pressure, everything by email.