Google Ads that fill your calendar with booked jobs
You tried Google Ads, spent a fortune and got tyre-kickers from suburbs you don’t even service. Google Ads for cleaning businesses should put you in front of people searching right now, in your areas, and land them on a page that gives them a price on the spot.
If this is your week, you’re not alone. I’ve been there.
- 01“I tried Google Ads, spent a fortune and got nothing but tyre-kickers.”
- 02“I have no idea which ads actually make me money.”
- 03“My ads send people to my homepage and they just leave.”
- 04“I’m paying for clicks from suburbs I don’t even service.”
What your week looks like after.
Every lead is tracked through your CRM, so you can see which ads bring in actual booked jobs. You get enquiries when you need them, and we run the campaigns so you never have to learn Google Ads.
Google Ads is part of the optional Aetos Growth Partnership, after your build. You pay your ad spend straight to Google.
- 01
The right searches
Ads shown to people ready to book, in the areas you service.
- 02
Pages that quote
Every click lands on a page that shows a real price in seconds.
- 03
Tracked to bookings
We report what each booked job cost you.

We build it. You get on with the job.
- Campaign strategy based on your most profitable services and areas
- Keyword research and negative keywords to cut wasted spend
- Ad copy that matches what people are searching for
- Location targeting by suburb, city or radius
- Dedicated landing pages with instant quoting
- Conversion tracking connected to your CRM
- Local Services Ads setup where available
- Retargeting campaigns
- Monthly scorecard: spend, leads, cost per lead and booked jobs
Built around the outcome you want
We start from your goals, then shape the build to fit how you work. You review it as we go, with rounds of revisions included, so it's right before it goes live.
One-time build, yours to keep. Payment plans available.
Not sure this is the right build? Your $250 Growth Strategy maps what to build and in what order, and the full amount comes off your build if you go ahead within 30 days.
Get my growth plan →Built by an owner who learned it the hard way, so you don’t have to.
I didn’t learn this from a course. I learned it by actually going through it, running my own service businesses through years of trial and error: quotes at midnight, missed calls and systems that broke before they worked. Every lesson is built into what we make for you. Now I’m handing you the shortcut.
Shania Gladwell, founder of Growth by Aetos
“Honestly I’m beyond grateful for all your help, guidance and support throughout this whole process… genuinely the best experience.”
“They set up my website and system for Greater West Cleaning Services, based in Sydney, and they did not disappoint! They really took the time to understand me, my vision and what I wanted for my business, right down to the very last detail. Their ongoing support and check-ins have meant so much to me.”
“Since getting everything set up, my business has been running so much more efficiently. With the baby arriving soon, it’s a huge relief knowing I don’t have to answer every phone call. Appointments are booked automatically, even while I’m asleep, which has taken a lot of stress off my plate.”
“Having our emails built out properly has saved us so much time. New inquiries, on-boarding, reviews, re-booking and old customers are no longer completely dependent on someone remembering to send something.”
“Shania and her team demonstrate exceptional care and diligence in their service. If you need help with organising a new website, automations and funnels, contact AETOS. 100% recommended.”
“Before working with Shania and the team, I found AI tools confusing and wasn’t sure where to begin. They made the entire process simple, easy to understand, and stress-free. Everything was set up smoothly…”
“They helped me all the way … and created systems that fit my business. 10/10 recommend.”
“Their instant quoting system is easy to use and has made managing enquiries and sending quotes much easier and more efficient for our cleaning business. What I appreciate most is their excellent customer service. The team is friendly, approachable, and always easy to communicate with.”
“Starting a business can feel overwhelming, but having people you can comfortably ask questions and turn to for support makes such a difference. What means the most is that they check in on me and my little one too. That personal touch goes a long way.”
“Great open transparent communication and they have been able to work around our families medical needs. Also they bring all their own equipment and products and ask each week if there is anything else they could be improving on. 5 stars all the way!”
“With 2 small children we really appreciate a good clean and Beskar do an amazing job, they’re efficient, thorough and friendly. Also the communication has been excellent with prompt phone calls for any changes needed.”
“We have been using Beskar Cleaning for over 1 year now and they are a professional and reliable cleaning service. They clean our house once a fortnight which helps us stay on top of our cleaning. Would highly recommend.”
“They were on time, professional and did a great job. Would recommend them to anyone looking for a cleaner for their home. Happy to use them again.”
Brand → website → instant quoting → automations → growth.
Ads are the fastest way to grow, but they come last in the Aetos recipe for a reason: brand → website → instant quoting → automations → growth. Ads multiply whatever you already have. If quotes are slow and follow-up is patchy, ads just burn money faster. Each piece works on its own. Built in the right order, they feed each other, and growth stops feeling like luck.
QuestionsFrequently asked questions.
How much should I spend on Google Ads?
It depends on your area, your services and your goals. We’ll suggest a starting budget in writing and adjust it based on real results.
How quickly will I get leads?
Ads can start bringing in enquiries within days of going live. The first few weeks are about learning what works, then we fine-tune.
Why do I need a landing page?
Sending ad clicks to a page made for that one service, with instant quoting, almost always gets more bookings than sending them to your homepage.
Do you manage Meta (Facebook and Instagram) ads too?
Yes. Meta ads work well for retargeting, special offers and hiring campaigns.
Who owns the ad account?
You do. The account is in your business name and billed to your card.
Not sure where to start?
Get a free Website & Growth Audit. We look at your website, your quoting and your follow-up, and tell you in writing what to fix first.